8x8 and 33 touch

Your Database is a Goldmine:

many Realtors are working way too hard. I know our tendency is to look for the quick and easy business. Many of us send some company hundreds of dollars to mass mail to an area. This is fine if you are already working your sphere of influence the best you can. There is no fast and easy way to sell real estate. It truly is a relationship, local business. Somoe lead gen companies and mass mailing programs are great if you are really capitalizing on your referrals from friends, family, past clients etc. Once you master working your database, you will need a new source of people to start new relationships. The good news is you can build your business to the point that your business will pay for those services. Not you writing a check or borrowing the money, then being stressed out wondering if you will ever make your money back.

Before you spend money buying leads or targeting large groups of people...try making a list of the 150 people you know. Spend some time really getting to know them better. Reconnect with them. Talk to them regulary. Write them notes. Give them a call every once in a while. That work up front will pack your pipeline of business so full over the next 6-12 months, you will have a consisten business and be able to finally get off the roller-coaster of real estate.

If you want to see what the power of a true 8x8 and 33 touch program can do for your business, check out the webinar Brad did for Number1Expert at www.secretsoftopsellingagents.com and look for the "Database is a Goldmine" webinar from Sept 24th. I think you will get a good understanding of how your database will bring you more business than you ever imagined. The great news is...you don't even have to "sell" anything...or yourself. Just make friends, stay in close contact (and that is not by email alone) and watch your business grow. Get an even better understanding by reading "the Millionaire Real Estate Agent" pages 133-148 at least 6-12 times. Seriously...6-12 times!! If you are serious about getting off the Roller Coaster of Real Estate, feel free to contact me for a free 15 min coaching call to see if coaching would work for you. www.coachkorn.com or email me at coachkorn@sbcglobal.net

Shift 2 with Jay Papasan in St Louis

Shift 2, Overdrive with Jay Papasan in St Louis

Jay is one of the authors with Gary and Dave in the book "Shift". today Jay is going deeper on the subjects
-SHIFT Tactic 4 & 5: Lead Generation and Conversion
-SHIFT Toolkit: Leveraging Technology
-SHIFT Tactic #7: Pricing ahead of the market
-SHIFT Tactic #9: Creating Urgency
-SHIFT Tactic #11: Moment of the Market - panel

Knowing the Truth about your market. What is your unit sales in the area, median sale price, current interest rate, absorption rate, affordability and foreclosure rate. YOU NEED to know your numbers! If your numbers are a month out of date...they are no good.

Jay had us write down what we wanted our GCI to be. What is yours....write it down. Now take 30% off that for taxes. Take another 30% off for expenses....what is left? You will most likely accomplish what you are driving yourself towards. Try doubling that number and make it worthwhile!

What will it take?
Every Listing averages about 1 buyer for every sale. What if you just got 5 more listings this year? That would actually = 10 more sales. What is your net on 10 more deals??? If your average commission is $5k....that would be an EXTRA $50k in income!!! That is only ONE extra Appt per month.